ITS Store was a website and brand I designed. Using their existing website as a foundation, I was able to take their business-to-business site and redesign it for a business-to-consumer site. The ITS Store sells electronics and tech items. After getting some demographic information, I decided to use the vinyl stores of the 70s as my inspiration for color and type. 

These are the original figma designs I created before the logo was even done. While there are definite differences, the overall feel of the site has stayed true to what I was initially hoping for!

Whoa! Scrolled all the way to the bottom, thanks for that! Check out another project before you go!

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